The latest Web 2.0 strategies, techniques and measurement tools will be revealed to communicators who attend the Innovation in Corporate Communication and Social Media Summit.
Here are five good reasons to go:
1. Learn results of a specially-commissioned survey on Social Media Usage, Trends and Best Practices;
2. Explore social media and its connection to Understanding the consumer, Providing value, Customer service and Redefining brand;
3. Gain insights in connecting with your employees using social media;
4. Discover new social media monitoring tools that are essential for upfront research, ongoing monitoring and after-action results measurement; and
5. Hear how a 90-year-old company learned to love social media.