During our October professional development luncheon, we will talk with healthcare communication/advocacy experts Ray Valek, ABC, CEO, Valek & Co, Jim Duffett, Executive Director, The Campaign for Better Healthcare, and Lindsay Resnick, Chief Marketing Officer, KBM Group: Health Services in detail about how the Affordable Care Act affects communicators, small business and the healthcare consumer.
Open enrollment has started for many employees. For others, open enrollment will come later. Are you and your company ready? Discussion to include the areas of:
- effects on the consumer and communicator
- government relations/advocacy
- promotion and marketing of healthcare changes
October 8, 2013
516 N. Clark St
11:00 a.m. – 1:00 p.m.
$15 students with valid ID
$35 members with reservation
$40 member walk-ins
No-shows will be billed.
About the presenters:
Ray Valek, ABC, is the president of Valek & Co., which specializes in health care communication. He has written extensively about health care quality, safety, access and costs from the perspective of hospitals and other providers, health care associations and accreditation organizations, public health organizations, government agencies, medical device and equipment makers, health care payers, medical schools, and communities affected by health disparities. Ray has won six IABC Gold Quill Awards. He has bachelor’s degrees in journalism and speech communication from Southern Illinois University at Carbondale.
Jim Duffett is the executive director of the Campaign for Better Health Care for the past 25 years, an organization with a leading role in educating Illinois residents about the act and the Illinois Health Insurance Marketplace. A career-long consumer advocate, Jim contributed to banning door-to-door and other types of solicitation by the insurance industry for Medicaid managed care plans, ending several Medicaid discrimination practices, enacting a consumer managed care bill of rights and Illinois’ ALL Kids program, passing the Health Care Justice Act, and leading the Illinois effort to pass the Affordable Care Act. He has a master’s of arts degree in international affairs from the University of Pittsburgh.
Lindsay Resnick is the chief marketing officer for the KBM Group: Health Services, which advises health care providers and payers about the implications of the act and how to thrive in the new health care landscape. Lindsay has held senior executive marketing roles at Gorman Health Group, Healthmarket, Radix Health Connection, and Celtic Life Insurance and early in his career worked for the Blue Cross Blue Shield Association, the Massachusetts Department of Public Health and Massachusetts General Hospital. He has a master’s degree in health administration from Washington University in St. Louis.