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DTSTART;TZID=America/Chicago:20210520T130000
DTEND;TZID=America/Chicago:20210520T140000
DTSTAMP:20260411T051428
CREATED:20210202T132345Z
LAST-MODIFIED:20210419T132639Z
UID:10354-1621515600-1621519200@chicago.iabc.com
SUMMARY:Respect your employees by writing for the reader\, not the approver
DESCRIPTION:Join IABC/Chicago and Crescenzo Communications on Thursday\, May 20\, 2021\, to learn how to become an effective writer. \nGreat writing is at the core of everything we do: articles\, social media\, e-mail\, bulletins\, even videos. Unfortunately\, most “corporate writing” just isn’t good enough. Nobody wants you to “shift their paradigm” or “leverage their core competency.” We need to harness the power of what works in the real world. This webinar is all about the fundamentals of powerful\, effective writing. You’ll learn: \n\nHow to strip the jargon out of your writing once and for all\nHow to write in a conversational fashion while still being professional\nThe power of headlines\, leads\, quotes\, and verbs\nWriting for the modern Web\nHow to “write tight” and respect your readers\nHow to write for the reader\, not the approver\n\n  \nRegister now! \nDate: Thursday\, May 20\, 2021 \nTime: 1 p.m. – 2 p.m. \nLocation: Zoom meeting. \nPrice: Members: Free\nNon-members: Free\nStudents (with valid student ID): Free \nRSVP: Register now! \n  \nAbout the Presenter:  \nCindy Crescenzo \nCindy Crescenzo is the President of Crescenzo Communications and brings over 15 years of experience to the communications industry. Cindy specializes in research\, measurement and strategic planning. \nHer passion for numbers and audience research have helped thousands of communicators all over the world transform their roles in their organizations by teaching them how to get the ammunition they need to build successful communication strategies that deliver results. \nIn addition to speaking at numerous conferences throughout the year\, she and her business partner and husband\, Steve Crescenzo\, co-present their often sold-out workshop\, Internal Communications Master Class. \nCindy has worked with hundreds of communicators around the world\, including \n3M\, Bayer\, Bob Evans\, Boston Medical Center\, Carlson Wagonlit\, CGI Technologies\, Discover\, John Deere\, La-Z-Boy\, Novartis\, Roche\, Lockheed Martin\, Rockwell Collins\, Target and Wells Fargo. \n  \nSteve Crescenzo \nThrough his work as a consultant\, writer\, speaker and seminar leader\, Steve Crescenzo has helped thousands of communicators around the world break the habit of creating boring\, formulaic\, jargon-ridden corporate content. \nUsing proven strategies\, tactics and best-practices\, he’s shown communicators how to take the ‘corporate’ our of corporate communications and replace it with ‘creative’— and at the same time — create content that is linked to the strategic goals of their organizations. \nSteve has been voted the #1-rated speaker at the International Association of Business Communicators World Conference seven times\, including three years in a row. He has also received top ratings at numerous IABC chapter and regional events throughout the U.S.\, Canada\, Europe\, Australia\, and New Zealand. \nAlong with his wife and business partner\, Cindy Crescenzo\, he teaches their popular and often sold-out workshop\, Internal Communications Master Class. \nSteve has worked with numerous communicators around the world\, including those at Abbott\, American Express\, Bayer\, Blackrock\, Boeing\, Chevron Corporation\, Conoco-Phillips\, Discover\, FDA\, General Motors\, Hewlett Packard\, Intel\, IRS\, Lockheed Martin\, Mayo Clinic\, McDonalds\, Nokia\, Rockwell Collins\, Social Security Administration\, Standard Chartered Bank\, Target\, The European Investment Bank\, The European Training Foundation\, and Wells Fargo.
URL:https://chicago.iabc.com/event/respect-your-employees-by-writing-for-the-reader-not-the-approver/
CATEGORIES:Conferences,Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20210414T120000
DTEND;TZID=America/Chicago:20210414T130000
DTSTAMP:20260411T051428
CREATED:20210202T132027Z
LAST-MODIFIED:20210322T130648Z
UID:10350-1618401600-1618405200@chicago.iabc.com
SUMMARY:How to engage all stakeholders in your change journeys
DESCRIPTION:Join IABC/Chicago and Ragan Consulting Group on Wednesday\, April 14\, 2021 for a discussion around change communications. \nIt starts by building a communications framework for change. Diana Peltier\, who has more than 20 years of experience leading organizations through large\, complex transformations\, will offer examples and share strategies to help you deliver for your organization. Among the topics covered:  how to engage change sponsors\, assess organizational impacts\, maintain employee experience through disruption\, leverage change networks and employee advisory councils\, foster local relevance and more. \nIn this interactive workshop\, you’ll learn how to: \n\nIntegrate change communications into a broader change management strategy\nApply the neuroscience of change\nDeploy a change communications framework for your change and transformation initiatives\nIncorporate tactics for sustained change communications success\n\nRegister now! \nDate: Wednesday\, April 14\, 2021 \nTime: noon – 1 p.m. \nLocation: Zoom meeting. \ \nPrice: Members: Free\nNon-members: Free\nStudents (with valid student ID): Free \nRSVP: Register now! \n  \nAbout the Presenter:  \nDiana Peltier\, change communications consultant with Ragan Consulting Group \nDiana has over 20 years of experience delivering on the people side of change through impactful communications. Diana has a demonstrated track record of engaging audiences\, elevating the purpose and brand of organizations and making a meaningful difference in employees’ work lives. She has served in senior communications roles with Fortune 500 companies\, non-profits and the Big 4 – including as the Global Head of Communications and Engagement for EY. Diana also has extensive change management experience\, most recently as a Global Change Management Lead for the world’s largest SAP implementation. \nYou can find Diana on LinkedIn: www.linkedin.com/in/dianapeltier
URL:https://chicago.iabc.com/event/how-to-engage-all-stakeholders-in-your-change-journeys/
CATEGORIES:Networking,Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20210318T130000
DTEND;TZID=America/Chicago:20210318T140000
DTSTAMP:20260411T051428
CREATED:20210202T131713Z
LAST-MODIFIED:20210202T131713Z
UID:10348-1616072400-1616076000@chicago.iabc.com
SUMMARY:Prove Your Worth: Create Measurement Dashboards That Will Blow Leadership Away
DESCRIPTION:Join IABC/Chicago and Crescenzo Communications on Thursday\, Mar. 18\, 2021\, to learn how to create powerful dashboards that show the value your communications brings to your organization. \nLeadership doesn’t care about clicks and opens. One-size-fits all dashboards usually fall flat. Metrics are important\, but only represent part of the picture. \nIf you want to go from being the “company Kinkos” to a strategic counselor\, you have to prove that you are changing employee behavior. You need to demonstrate how your communications are helping your organization succeed. This webinar will show you how to create dashboards that let your data tell your story. You’ll learn: \n\nHow to figure out what you should be measuring and what data you need to pay attention to\nHow to find the right balance between metrics and behavior change\nHow to build “behavior statements” that will be the core of your measurement dashboards\nHow to present your data in a way that tell your story and will blow executives away\nHow to keep your dashboards updated and current\n\n  \nRegister now! \nDate: Thursday\, March 18\, 2021 \nTime: 1 p.m. – 2 p.m. \nLocation: Zoom meeting. \nPrice: Members: Free\nNon-members: Free\nStudents (with valid student ID): Free \nRSVP: Register now! \n  \nAbout the Host/Presenter/Panel:  \nCindy Crescenzo \nCindy Crescenzo is the President of Crescenzo Communications and brings over 15 years of experience to the communications industry. Cindy specializes in research\, measurement and strategic planning. \nHer passion for numbers and audience research have helped thousands of communicators all over the world transform their roles in their organizations by teaching them how to get the ammunition they need to build successful communication strategies that deliver results. \nIn addition to speaking at numerous conferences throughout the year\, she and her business partner and husband\, Steve Crescenzo\, co-present their often sold-out workshop\, Internal Communications Master Class. \nCindy has worked with hundreds of communicators around the world\, including \n3M\, Bayer\, Bob Evans\, Boston Medical Center\, Carlson Wagonlit\, CGI Technologies\, Discover\, John Deere\, La-Z-Boy\, Novartis\, Roche\, Lockheed Martin\, Rockwell Collins\, Target and Wells Fargo. \n  \nSteve Crescenzo \nThrough his work as a consultant\, writer\, speaker and seminar leader\, Steve Crescenzo has helped thousands of communicators around the world break the habit of creating boring\, formulaic\, jargon-ridden corporate content. \nUsing proven strategies\, tactics and best-practices\, he’s shown communicators how to take the ‘corporate’ our of corporate communications and replace it with ‘creative’— and at the same time — create content that is linked to the strategic goals of their organizations. \nSteve has been voted the #1-rated speaker at the International Association of Business Communicators World Conference seven times\, including three years in a row. He has also received top ratings at numerous IABC chapter and regional events throughout the U.S.\, Canada\, Europe\, Australia\, and New Zealand. \nAlong with his wife and business partner\, Cindy Crescenzo\, he teaches their popular and often sold-out workshop\, Internal Communications Master Class. \nSteve has worked with numerous communicators around the world\, including those at Abbott\, American Express\, Bayer\, Blackrock\, Boeing\, Chevron Corporation\, Conoco-Phillips\, Discover\, FDA\, General Motors\, Hewlett Packard\, Intel\, IRS\, Lockheed Martin\, Mayo Clinic\, McDonalds\, Nokia\, Rockwell Collins\, Social Security Administration\, Standard Chartered Bank\, Target\, The European Investment Bank\, The European Training Foundation\, and Wells Fargo.
URL:https://chicago.iabc.com/event/prove-your-worth-create-measurement-dashboards-that-will-blow-leadership-away/
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20210218T130000
DTEND;TZID=America/Chicago:20210218T140000
DTSTAMP:20260411T051428
CREATED:20210202T033622Z
LAST-MODIFIED:20210202T033742Z
UID:10337-1613653200-1613656800@chicago.iabc.com
SUMMARY:Employee Engagement in Turbulent Times
DESCRIPTION:Join IABC/Chicago and Crescenzo Communications on Thursday\, February 18\, 2021\, to learn how to create engaging content that connects employees to the business and culture. \nEmployees today are feeling more disconnected than ever. They are working from home\, not seeing their colleagues\, and have Zoom and Teams fatigue. This spells an opportunity for communicators. We can create content that can drive engagement\, reinforce the corporate culture\, and connect employees to each other and leaders. This webinar will show you how to do exactly that. You’ll learn: \n• How to use storytelling techniques to connect employees to each other\n• How to find the most important stories in your organization… And tell them in a\ncompelling fashion\n• How to avoid the “Four Deadly Ps” that kill corporate content\n• How to use tools like empathy maps to tap into employee emotions\n• How to create content that will reinforce the corporate culture… Even when so\nmany people are working from home \nRegister today! \nDate: Thursday\, Feb. 18 \nTime: 1 – 2 p.m. CT \nLocation: Zoom  \nPrice:\nMembers : FREE \nStudents (with valid student ID): FREE \nNon-members: FREE \nRSVP: Register now!  \nAbout the Presenters:  \nCindy Crescenzo is the President of Crescenzo Communications and brings over 15 years of experience to the communications industry. Cindy specializes in research\, measurement and strategic planning. \nHer passion for numbers and audience research have helped thousands of communicators all over the world transform their roles in their organizations by teaching them how to get the ammunition they need to build successful communication strategies that deliver results. \nIn addition to speaking at numerous conferences throughout the year\, she and her business partner and husband\, Steve Crescenzo\, co-present their often sold-out workshop\, Internal Communications Master Class. \nCindy has worked with hundreds of communicators around the world\, including: 3M\, Bayer\, Bob Evans\, Boston Medical Center\, Carlson Wagonlit\, CGI Technologies\, Discover\, John Deere\, La-Z-Boy\, Novartis\, Roche\, Lockheed Martin\, Rockwell Collins\, Target and Wells Fargo. \nThrough his work as a consultant\, writer\, speaker and seminar leader\, Steve Crescenzo has helped thousands of communicators around the world break the habit of creating boring\, formulaic\, jargon-ridden corporate content. \nUsing proven strategies\, tactics and best-practices\, he’s shown communicators how to take the ‘corporate’ our of corporate communications and replace it with ‘creative’— and at the same time — create content that is linked to the strategic goals of their organizations. \nSteve has been voted the #1-rated speaker at the International Association of Business Communicators World Conference seven times\, including three years in a row. He has also received top ratings at numerous IABC chapter and regional events throughout the U.S.\, Canada\, Europe\, Australia\, and New Zealand. \nAlong with his wife and business partner\, Cindy Crescenzo\, he teaches their popular and often sold-out workshop\, Internal Communications Master Class. \nSteve has worked with numerous communicators around the world\, including those at Abbott\, American Express\, Bayer\, Blackrock\, Boeing\, Chevron Corporation\, Conoco-Phillips\, Discover\, FDA\, General Motors\, Hewlett Packard\, Intel\, IRS\, Lockheed Martin\, Mayo Clinic\, McDonalds\, Nokia\, Rockwell Collins\, Social Security Administration\, Standard Chartered Bank\, Target\, The European Investment Bank\, The European Training Foundation\, and Wells Fargo. \nAbout Crescenzo Communications \nCrescenzo Communications has been in the communication industry for more than 20 years and we’re very passionate about what we do.  We’ve worked with and trained thousands of communicators – and we bring that experience inside your organization. Along with all of our consulting and training services\, we offer real-world experience and can deliver best-practice case studies from organizations of all sizes – something not all consultants in the industry can offer.
URL:https://chicago.iabc.com/event/employee-engagement-in-turbulent-times/
LOCATION:Zoom
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20210203T170000
DTEND;TZID=America/Chicago:20210203T180000
DTSTAMP:20260411T051428
CREATED:20201117T001008Z
LAST-MODIFIED:20210117T162532Z
UID:10248-1612371600-1612375200@chicago.iabc.com
SUMMARY:The State of Media Relations: How to grab a journalist’s attention in these uncertain times
DESCRIPTION:In this session\, Muck Rack COO Natan Edelsburg will share tips on grabbing a journalist’s attention based on findings from Muck Rack’s latest State of Journalism\, State of PR and State of Tech Journalism studies. Natan will also explain how reporting and pitching have changed amid the COVID-19 pandemic\, and what that means for media relations in 2021. \nRegister now! \nDate: Wednesday\, Feb. 3 \nTime: 5 – 6 p.m. CT \nLocation: Zoom  \nPrice:\nMembers : FREE \nStudents (with valid student ID): $5 \nNon-members: $10 \nRSVP: Register now!  \nAbout the Presenter: Natan Edelsburg\, COO\, Muck Rack\, Producer Emeritus\, Shorty Awards\, District Council PRSA \n \nNatan Edelsburg is the Chief Operating Officer at Muck Rack\, a digital PR and journalism platform\, where he handles the business side of the company. He’s also the Producer Emeritus of The Shorty Awards honoring the best of social media. Natan is the company’s most tenured employee and has helped bring on customers\, including Mastercard\, NBCUniversal\, Pfizer\, Goldman Sachs and more. Natan is the District Council-Chair for the Public Relations Society of America (PRSA) for 2020. Natan’s a frequent speaker on social media\, PR\, journalism and the future of TV. He’s been honored as one of PR News’ Rising Stars and one of PRSA’s 15 Under 35. He’s moderated panels or given presentations at SXSW\, PRWeek\, Social Media Week\, Collision\, Web Summit\, Digital Hollywood\, PRSA\, Ragan’s and Cannes Lions You can follow him on Twitter and Instagram @natanedelsburg. \n  \nAbout Muck Rack \nMuck Rack’s Public Relations Management (PRM) platform enables PR teams to work together to find the right journalists for their stories\, send customized pitches\, build meaningful relationships with the media\, monitor news and quantify their impact. Thousands of organizations use Muck Rack to take their communications to the next level.
URL:https://chicago.iabc.com/event/the-state-of-media-relations-how-to-grab-a-journalists-attention-in-these-uncertain-times/
CATEGORIES:Professional Development,Professional Development Luncheon,Professional Development Luncheon,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20210121T120000
DTEND;TZID=America/Chicago:20210121T130000
DTSTAMP:20260411T051428
CREATED:20210111T182738Z
LAST-MODIFIED:20210111T183313Z
UID:10303-1611230400-1611234000@chicago.iabc.com
SUMMARY:Why communicators are the most important DE&I change agents
DESCRIPTION:Why communicators are the most important DE&I change agents  \nJoin IABC/Chicago and Ragan Consulting Group on Thursday\, Jan. 21\, 2021 to learn about the importance of communications in executing your DE&I strategy. \nEven in the midst of managing a global pandemic\, organizations are prioritizing their diversity\, equity and inclusion efforts. Communicators need to take the reins and develop an inclusive communications plan for what matters most: making connections\, listening\, empathy\, compassion – and meaningful change. \nDuring the event\, Kim Clark will discuss how to: \n\nBe a conscious communicator when writing for the CEO\, leading a meeting and publishing content for all of your audiences.\nBe inclusive in all communications channels\, in print\, images\, speeches\, graphics and videos.\nAssess your DE&I IQ and learn what to do with the results\nPartner with HR on developing inclusive language guides\, policies and procedures\n\n  \nRegister now! \nDate: Thursday\, January 21\, 2021 \nTime: 12 – 1 p.m. CT \nLocation: Zoom \nPrice: Members: Free\nNon-members: Free\nStudents (with valid student ID): Free \nRSVP: Register now!
URL:https://chicago.iabc.com/event/why-communicators-are-the-most-important-dei-change-agents/
CATEGORIES:Professional Development,Professional Development Luncheon,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20201210T170000
DTEND;TZID=America/Chicago:20201210T183000
DTSTAMP:20260411T051428
CREATED:20201117T233458Z
LAST-MODIFIED:20201123T145256Z
UID:10258-1607619600-1607625000@chicago.iabc.com
SUMMARY:IABC Chicago Holiday Event – Virtual Escape Game Challenge
DESCRIPTION:Join IABC Chicago to celebrate the end of 2020 with a twist on virtual networking. Bring your problem-solving skills (and a cocktail or two) and put your collaborative communications skills to good use in a virtual escape game. \nWe’ll play in teams of 3 – 5 people on Zoom. You will use logical thinking\, dexterity and observation to solve puzzles and make your way out. It’s also a great way to get to know fellow communicators in Chicagoland and beyond. \nAnd\, the more the merrier! We invite members of other IABC Chapter members to join the fun. \nTo see what we’re up against\, check out this short video. \nRegister now! \nDate: Thursday\, Dec. 10 \nTime: 5:00 PM – 6:30 PM CT \nLocation: Zoom \nPrice:\nMembers and Students: (with valid student ID): $20\nNon-members: $25 \nRSVP: Register now!  \n  \nAbout The Green Hat People®: We are a people engagement provider. We help clients communicate with staff and customers in an innovative and more engaging way. Beat the Hacker is designed to help organizations gather their talents remotely though gamification to motivate\, engage\, and have FUN! \nAbout Our Game Host\, Yvonne Sharpe: Yvonne is passionate about bringing people together to connect\, collaborate\, and create change. Contact her to find out how GHP’s virtual games can help rejuvenate your team: yvonne.sharpe@greenhatpeople.com
URL:https://chicago.iabc.com/event/iabc-chicago-holiday-event-virtual-escape-game-challenge/
CATEGORIES:Networking,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20201015T120000
DTEND;TZID=America/Chicago:20201015T130000
DTSTAMP:20260411T051428
CREATED:20201004T004807Z
LAST-MODIFIED:20201004T004854Z
UID:10190-1602763200-1602766800@chicago.iabc.com
SUMMARY:Webinar: Making a Really Good Impression!
DESCRIPTION:  \nWhether you’re looking for a new job\, changing careers\, or improving your online presence\, this session is right for you.\nJoin IABC Chicago on Thursday\, October 15\, 2020\, at 12 p.m. CST for a conversation with Lisa Frank\, CEO of LBF Strategies\, LLC\, a recruiting & career coaching firm. \nLisa is a thought leader\, career coach\, mentor\, and recruiter specialized in the PR/Comms space. Her online #FranklySpeakingFriday video channel provides her followers with updates and information on how to stay on the top of the game when looking for the next step in your career\, and we are honored to extend that offering in a form of a webinar. \nDuring the event\, Lisa will cover career trends in the communications field\, discuss resume writing tips\, and talk about the importance of networking and online presence.  \nIf you have a specific question you’d like Lisa to answer\, you can submit them to chicago-info@iabc.com by Monday\, October 12\, 2020. \nClick here to register here \nDate: Thursday\, October 15\, 2020 \nTime: 12:00 – 1:00 p.m. \nLocation: Zoom \nPrice: Free \n\nAbout the Presenter: \nA connector\, a nationwide recruitment partner\, and a career coach\, Lisa B. Frank is the CEO of LBF Strategies\, LLC\, a recruiting & career coaching firm.  With more than 15 years of recruiting experience\, Lisa maintains a specialized recruitment expertise and a vast network in the Public Relations and Communications industries. \nDuring the 2008 economic downturn\, Lisa’s work as a recruiter propelled her into the career coaching space. As she spent a great deal of time talking to job seekers who were at a professional crossroads\, she uncovered her professional passion and talent for coaching\, and obtain the necessary training to formalize her expertise to work one-on-one with professionals to help them navigate the job search and career development process. In 2012\, Lisa set up shop in her living room and launched LBF Strategies. \nToday\, Lisa matches talent with companies from coast to coast\, and also coaches professionals\, at all levels\, to navigate today’s competitive job search process – and ultimately reach their career goals. Through her blog\, Frankly Speaking\, and weekly #FranklySpeakingFriday segments\, Lisa shares her insights\, guidance and sometimes outrageous (but true) stories around career topics with humanness\, candor\, and even a little humor. \nLisa holds an M.S. in Public Service Administration from DePaul University and a B.A. in Communications from the University of Wisconsin-Madison. Lisa was born and raised in Minneapolis\, spent many years living in Chicago\, and currently resides in Carmel\, IN.
URL:https://chicago.iabc.com/event/webinar-making-a-really-good-impression/
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200930T170000
DTEND;TZID=America/Chicago:20200930T181500
DTSTAMP:20260411T051428
CREATED:20200917T161509Z
LAST-MODIFIED:20200917T164026Z
UID:10171-1601485200-1601489700@chicago.iabc.com
SUMMARY:Webinar: Figuring Out Freelancing
DESCRIPTION:Come share or learn everything you ever wanted to about becoming a freelance communicator!\nJoin IABC/Chicago on September 30 at 5:00 p.m. for a chance to learn the ins and outs of becoming a communications freelancer. You will be able to hear from experienced freelancers in the field about the benefits and challenges of freelancing\, or join us to share your expertise as a current or previous freelancer! The event will kick off with an introduction from our host\, followed by a moderated group discussion \nRSVP: Register here\nSpace is limited and based on first-come\, first-serve. Secure your spot today! \nDate: September 30\, 2020 \nTime: 5:00 to 6:15 p.m. \nPrice: Members: Free | Non-members: $10 | Students $5 \n\nAbout the Host:  \nChris Hickey is the Director of Membership Services on the 2020-2021 IABC Board. Chris has had a passion for effective communication for his entire life. Although Chris had opportunities in grade school to perform as a soloist and orchestral music and theatre performer\, it was not until a speech teacher in high school convinced him to take a speech course that he became excited about public speaking and business communications. Chris earned his degree in Communications at the University of Illinois. Chris then embarked upon a career that now has 20 years of progressive sales\, marketing\, and communications experience at Fortune 500 companies and several startups. Chris is currently the Co-Founder of Two (2) Step (www.twostepsbus.com)\, a Salesforce CRM Software consulting firm. 
URL:https://chicago.iabc.com/event/webinar-figuring-out-freelancing/
LOCATION:Zoom
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20200326T120000
DTEND;TZID=America/Chicago:20200326T124500
DTSTAMP:20260411T051428
CREATED:20200309T204041Z
LAST-MODIFIED:20200309T204849Z
UID:10059-1585224000-1585226700@chicago.iabc.com
SUMMARY:Webinar: Global Trends Impacting Communications and Reputation
DESCRIPTION:We are pleased to host the webinar\, “Global Trends Impacting Communications and Reputation”\, in collaboration with the Reputation Institute. \nJoin Nicky McHugh\, SVP\, Global Content and Community\, Reputation Institute\, for a discussion of the global trends shaping the reputations of companies and highlighting potential areas of heightened risk. \nPrice:\nMembers: $15\nNon-members: $20 \nRegister here!
URL:https://chicago.iabc.com/event/webinar-global-trends-impacting-communications-and-reputation/
LOCATION:Zoom
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20181023T150000
DTEND;TZID=America/Chicago:20181023T160000
DTSTAMP:20260411T051428
CREATED:20181013T210946Z
LAST-MODIFIED:20181013T211630Z
UID:9536-1540306800-1540310400@chicago.iabc.com
SUMMARY:Webinar:  Building Your Organization’s Communication Capability with the COMMS Approach
DESCRIPTION:Everyone communicates. The communication function is only one part of sharing information and facilitating meaning in any organization. Yet the growth in social platforms\, the role of communication partners including HR\, change\, project management and marketing\, along with the essential communication impact of managers force communicators to relinquish control. \nIn this webinar\, learn how introducing the five-step COMMS planning approach across an organization builds capability\, provides a common process and achieves clearer outcomes. Communication functions are under pressure: extend your team’s impact through a simple framework that applies as much to manager one-to-ones as it does to project kick-offs and process changes. \nThis webinar builds on the planning process introduced in the previous webinar: The five-step COMMS plan: a simpler way to get better outcomes from communication planning. *If you missed this webinar\, you can view it in the resource section of IABC.com\, when logged in as an IABC member.  \n  \n \nPresenter/Jonathan Champ\, helps organizations communicate meaningfully. Passionate about developing the next generation of communication leaders\, he has two decades experience delivering change communication\, leadership and engagement across corporate\, community and NFP sectors. He is the founder of Meaning Business and creator of the Shorter COMMS Plan\, and a former Asia Pacific Co-Chair of the IABC Gold Quill Evaluators Blue Ribbon Panel. He tweets about #comms as @meaningbusiness. \nDate: 23 October 2018\nTime: 3 – 4 p.m. CST\nFree to IABC members  \nRegister
URL:https://chicago.iabc.com/event/webinar-building-your-organizations-communication-capability-with-the-comms-approach/
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20180912T110000
DTEND;TZID=America/Chicago:20180912T120000
DTSTAMP:20260411T051428
CREATED:20180221T174431Z
LAST-MODIFIED:20180221T180832Z
UID:9224-1536750000-1536753600@chicago.iabc.com
SUMMARY:Webinar:  Collaboration to Improve Department Communication
DESCRIPTION:Collaboration to Improve Department Communication \nPresented by Shahara Wright\n\nMost department leaders will say that the C Suite doesn’t care if departments work together. However\, managers know that it is necessary to complete the work that needs to be done. It often seems like it is impossible because of distrust and suspicion between departments. However\, a company can only survive if a culture of communication\, transparency and collaboration is embraced. \nDepartments that struggle (or make no attempt) to cooperate with each other lead to product delays\, budgetary problems and destroy company culture. Departments end up competing with one another and no longer seek to improve the company\, but themselves. Collaboration is not about projects but working toward a common goal and outlook for a better future. A future where everyone benefits. \nIn this webinar\, you will learn:\n• How team leaders can encourage communication.\n• How to create a collaborative process.\n• How to work through mistakes and pitfalls.\n• How to cultivate mutual understanding. \nPresenter Shahara Wright is a CEO\, business law attorney and business strategist.  She is an award-winning author\, host of the CEO Collaboration Circle and a highly sought after international speaker.  Wright has been the owner and lead attorney of The Wright Firm\, PLLC for over 17 years and founded The CEO Effect\, LLC\, to work with small business owners who want to implement strategy to build capacity. \nDate: September 12\, 2018\nTime: 11:00–12:00 p.m. CT\nFree to IABC members \nRegister here.
URL:https://chicago.iabc.com/event/webinar-collaboration-to-improve-department-communication/
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20180718T110000
DTEND;TZID=America/Chicago:20180718T120000
DTSTAMP:20260411T051428
CREATED:20180221T174158Z
LAST-MODIFIED:20180221T180859Z
UID:9222-1531911600-1531915200@chicago.iabc.com
SUMMARY:Webinar: The 9 Rules of Crisis Communication
DESCRIPTION:The 9 Rules of Crisis Communication \nPresented by Lane Kasselman\n\nBad things happen on weekends\, holidays and when the weather is nice—learn how to always be prepared for a crisis and the rules for communicating through it. Lane Kasselman\, former Uber and AT&T communication and public affairs executive\, will share his experience in navigating crisis and upholding an organization’s trust\, credibility and reputation in the process. \nPresenter Lane Kasselman is a nationally recognized expert in crisis and public affairs. He led communications and public affairs for both Uber and AT&T\, and also ran Kasselman LLC working with BP during the Deepwater Horizon oil spill and the American Foundation for Equal Rights during the same-sex marriage court decision. He and Matt McKenna\, former U.S. President Bill Clinton senior adviser\, launched Greenbrier two years ago to help companies and individuals avoid\, manage and recover from crises. \nDate: July 18\, 2018\nTime: 11:00 a.m.–12:00 p.m. CT\nFree to IABC members \nRegister here.
URL:https://chicago.iabc.com/event/webinar-the-9-rules-of-crisis-communication/
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20180627T110000
DTEND;TZID=America/Chicago:20180627T120000
DTSTAMP:20260411T051428
CREATED:20180221T183736Z
LAST-MODIFIED:20180618T191719Z
UID:9246-1530097200-1530100800@chicago.iabc.com
SUMMARY:Webinar: Awesome PowerPoint Tricks for Effective Presentations
DESCRIPTION:Awesome PowerPoint Tricks for Effective Presentations \nPresented by Richard Goring\n\nPowerPoint is the basis for much of the training material you use\, and yet it’s text-heavy\, dull and boring. This session will help you revolutionize the way you use it to make your presentations and other training materials more effective using visuals\, diagrams and animation. \nIt covers productivity tips on creating content\, quick formatting and animating graphs in two clicks. It will help enhance your content with better design techniques\, image manipulation\, animation combos and precise motion paths. And it will inspire you to create sophisticated interactive content with triggers\, hyperlinks and custom content. Plus\, a free PowerPoint toolkit to kick start your efforts for everyone who attends. \nSteps to take:\n1. Attend this session.\n2.Become a PowerPoint legend. \nPresenter Richard Goring is a director at BrightCarbon\, the specialist presentation and eLearning agency. He has helped to write and create thousands of presentations\, and coached hundreds of teams to present more effectively using visuals\, diagrams and animated sequences that explain and reinforce the key points\, which are supported by plenty of resources and tips at www.brightcarbon.com. \nDate: June 27\, 2018\nTime: PST / 11:00 a.m.–12:00 p.m. CT\nFree to IABC members \nRegister here.
URL:https://chicago.iabc.com/event/webinar-wesome-powerpoint-tricks-for-effective-presentations/
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20180509T110000
DTEND;TZID=America/Chicago:20180509T120000
DTSTAMP:20260411T051428
CREATED:20180221T173925Z
LAST-MODIFIED:20180221T180922Z
UID:9220-1525863600-1525867200@chicago.iabc.com
SUMMARY:Webinar:  Stuck in the 20th Century? The Shifts You and Your Company Need to Make to Thrive in the 21st Century
DESCRIPTION:  \nStuck in the 20th Century? The Shifts You and Your Company Need to Make to Thrive in the 21st Century \nPresented by Maya Townsend and Martha Miser\n\nToday\, the world is a much different place than it was twenty years ago. Yet\, we still rely on approaches to strategy that were developed in the 20th century (and a few that were developed over 2000 years ago). We need to move beyond the old methods to what works in our digital\, global\, rapidly changing world. In this active\, engaging webinar\, we’ll explore the five shifts organizations and individuals need to make in order to lead strategy and communicate effectively in the 21st century.\nIn this session\, you will learn: \n\nWhat the shift to a deeply interconnected\, digitally ubiquitous\, global world means for organizations and individuals.\nThe five shifts of thinking you’ll need to succeed in strategy and communications in the 21st Century.\nThe practical implications of the five shifts to your practice.\n\nPresenter Maya Townsend helps individuals\, teams\, and organizations thrive in our networked world. Through her company\, Partnering Resources\, she uses the science underlying human relationships to make soft skills generate hard results. She serves on the Editorial Review Board for OD Practitioner. Her articles are regularly published by venues such as Inc.Com\, CIO.Com\, People + Strategy\, and Nonprofit Quarterly. As co‐editor of The Handbook for Strategic HR\, Townsend will happily tell you why you should throw out your performance reviews and why most HR departments need a total makeover. \nPresenter Martha Miser focuses on disrupting organizations\, so that people think differently about themselves and relationships\, leading to organizations that are more awake\, passionate\, human and focused—all of which adds up to better business results. Her company\, Aduro Consulting\, serves a range of domestic and multinational companies. Prior to starting her consulting business\, Miser held leadership positions in several organizations\, including Global Head of Leadership and Change for ING Bank in the Netherlands. Her newsletter\, Exploring Leadership\, examines the unique challenges of 21st century leadership. \nDate: May 9\, 2018\nTime: 11:00 a.m.–12:00 p.m. CT\nFree to IABC members \nRegister here.
URL:https://chicago.iabc.com/event/webinar-stuck-in-the-20th-century-the-shifts-you-and-your-company-need-to-make-in-order-to-thrive-in-the-21st-century/
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20180425T110000
DTEND;TZID=America/Chicago:20180425T120000
DTSTAMP:20260411T051428
CREATED:20180221T173615Z
LAST-MODIFIED:20180221T180952Z
UID:9218-1524654000-1524657600@chicago.iabc.com
SUMMARY:Webinar:  How to Define\, Articulate and Activate Your Company’s Purpose
DESCRIPTION:  \nHow to Define\, Articulate and Activate Your Company’s Purpose \nPresented by Guusje Bendelert\n\nIn today’s climate\, purpose plays a bigger role in business than ever before. Purpose can be the keystone of your brand story or the X-factor for retention and recruitment efforts. But\, what really is purpose? How should it be communicated? What value can purpose add to your business? Having worked with companies like Southwest Airlines\, International Paper and Qualcomm around integrating purpose into their communications\, we have seen the tangible benefits purpose can bring to any organization. \nIn this educational webinar you will learn how to identify your organization’s purpose and communicate it to a variety of stakeholders. \nPresenter Guusje Bendelert is a founding partner and chief strategy and creative of thinkPARALLAX\, a strategic brand consultancy that works with companies to define and activate their purpose. As a branding\, strategy and citizenship expert\, Bendelert helps companies articulate\, communicate and activate their purpose to enhance performance\, engagement and reputation. \nDate: April 25\, 2018\nTime: 11:00 a.m.–12:00 p.m. CT\nFree to IABC members \nRegister here.
URL:https://chicago.iabc.com/event/webinar-how-to-define-articulate-and-activate-your-companys-purpose/
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20180329T110000
DTEND;TZID=America/Chicago:20180329T120000
DTSTAMP:20260411T051428
CREATED:20180221T173257Z
LAST-MODIFIED:20180221T184222Z
UID:9215-1522321200-1522324800@chicago.iabc.com
SUMMARY:Webinar:  Be a Talent Magnet—How to Retain\, Engage and Attract the Millennial Workforce
DESCRIPTION:  \nBe a Talent Magnet—How to Retain\, Engage and Attract the Millennial Workforce  \nPresented by Jeff Butler\n\nRecently\, the millennial generation took the stage as a the largest generation in the U.S. workforce. Millennials (also known as Generation Y)\, born between 1981 to 2000\, are your current and future leaders and they are bringing tremendous change\, innovation and opportunity. In this program\, you will hear up-to-the-minute data and case studies\, as author Jeff Butler helps you better understand your organization’s millennials and provides actionable strategies to leverage the potential of this upcoming and rising generation. \nKey learning points: \n\nLearn what message is enticing to attract millennial talent to your company\, even if you don’t have a strong brand.\nDiscover strategies to manage millennial talent for maximal retention.\nRetention strategies companies are using that lead to 96 percent retention rates over a three year period.\n\nPresenter Jeff Butler is a​ ​speaker\,​ ​author​ ​and​ ​passionate​ ​millennial​ ​who​ ​helps​ ​organizations​ ​improve​ ​their​ ​retention of​ ​millennial​ ​employees.​ ​A​ ​native​ ​Californian​ ​and​ ​raised​ ​in​ ​Silicon​ ​Valley\,​ he​ ​has​ ​spent​ ​his​ ​entire​ ​life​ ​during​ ​the​ ​highest​ ​pattern of​ ​employee​ ​turnover​ ​in​ ​recorded​ ​history.​ ​Graduating​ ​from​ ​UC​ ​Berkeley​ ​with​ ​a​ ​degree​ ​in​ ​Computer​ ​Science\,​ Butler ​experienced the​ ​competition​ ​and​ ​challenges​ ​of​ ​recruiting\,​ ​attracting ​and​ ​retaining​ ​top​ ​talent​ ​first​ ​hand.​ ​Unlike​ ​other​ ​experts​ ​on​ ​millennials\, he​ ​has​ ​been​ ​in​ ​the​ ​trenches​ ​of​ ​what​ ​it​ ​means​ ​to​ ​be​ ​a​ ​millennial​ ​and​ ​what​ ​it​ ​takes​ ​to​ ​retain​ ​and​ ​keep​ ​them​ ​engaged.​ ​With​ ​Butler​‘s versatile​ ​background\,​ ​he​ ​has​ ​helped​ ​fortune​ ​500​ ​companies​ ​and​ ​thousands​ ​of​ ​professionals​ ​across​ ​the​ ​United​ ​States—in addition​ ​to​ ​appearing​ ​on​ ​TEDx​ ​in​ ​both​ ​2016​ ​and​ ​2017. \nDate: March 29\, 2018\nTime: 11 a.m.–12:00 p.m. CT\nFree to IABC members \nRegister here.
URL:https://chicago.iabc.com/event/webinar-be-a-talent-magnet-how-to-retain-engage-and-attract-the-millennial-workforce/
CATEGORIES:Professional Development,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20180215T130000
DTEND;TZID=America/Chicago:20180215T140000
DTSTAMP:20260411T051428
CREATED:20180103T191555Z
LAST-MODIFIED:20180103T191741Z
UID:9152-1518699600-1518703200@chicago.iabc.com
SUMMARY:Webinar:  How to Use Video to Enhance Executive Communication
DESCRIPTION:Solution provider webinar: How to Use Video To Enhance Executive Communication \nOne of the biggest differences between high performing organizations and those that consistently fail to reach performance goals involves executive communication. All too often members of the C-suite hide behind others to convey their vision for the company. While they may think it is more efficient to communicate indirectly\, they are doing little to endear themselves to their employees. \nStreaming video allows executives to engage in interactive live communicate with all employees no matter where they are located. It is for this reason that many corporate communications departments are choosing to host All-Hands and Town Hall meetings with this technology. \nIn this webinar\, we will discuss: \n\nThe benefits of using video for executive messaging.\nHow to prep your executives to communicate with video.\nTips for selecting a video platform for executive communication.\n\nPresenter/Bill Accola\, is vice president\, professional services & customer success at MediaPlatform. He is responsible for delivering integrated solutions to address the challenging business requirements of MediaPlatform’s customers. He brings an advanced understanding of project management tools and best-practice methodology to manage complex\, multi-disciplinary projects. Previously\, he served as executive director of business development for the news distribution industry leader Marketwire. \n  \nShazia Haq is senior content marketing manager at MediaPlatform. Haq has a professional background in b2b content marketing and technology writing. She earned her master’s degree in international politics from NYU and her undergraduate degree in print journalism from the University of Southern California. \n  \nDate: 15 February 2018\nTime: 1– 2 p.m. CST\nFree to the public \nREGISTER NOW
URL:https://chicago.iabc.com/event/webinar-how-to-use-video-to-enhance-executive-communication/
CATEGORIES:Professional Development Luncheon,Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20171107T130000
DTEND;TZID=America/Chicago:20171107T140000
DTSTAMP:20260411T051428
CREATED:20170816T230116Z
LAST-MODIFIED:20171019T015428Z
UID:8912-1510059600-1510063200@chicago.iabc.com
SUMMARY:Free Webinar for IABC Members: How to Reestablish Trust in the Media 
DESCRIPTION:How to Reestablish Trust in the Media  \nPresented by Annie Scranton\n\n69% of Americans do not believe the news media are “honest and truthful.” That means we’ve lost the attention of almost two thirds of our country\, and the power of influence with it. \nHow do you regain trust? What makes a good media campaign in today’s environment? How do communication specialists battle public opinion to continue advocating for their clients? One word: Storytelling. Even predating writing\, storytelling has been the most widely accepted way of communication and is the way business communicators can build trust between brands and customers. \nAnnie Scranton\, Founder of Pace PR\, will discuss the power of a good story and share insights into how to allow truth and honesty to re-enter media through storytelling. ​ \nPresenter/Annie Scranton\, is a communication consultant\, trainer and mediator with over 30 years’ experience of studying and working with international organizations\, in the field of marketing and internal communication. Her company\, The Communication Troubleshooter\, helps organizations transform culture\, engage employees and grow their potential by developing emotional intelligence and advanced communication skills through a specialized communication philosophy and model. Clients include Thomson Reuters\, Reed Elsevier\, Cambridge University Press and BSI British Standards. \nDate: 9 November 2017\nTime: 1 – 2 p.m. CDT\nFree to IABC members \nREGISTER NOW \nIABC offers free member-only webinars with all-star speakers presenting the latest trends and best practices in communication. Join the live sessions or listen to the session recordings at your convenience. Bookmark this page to stay up-to-date on the latest webinar offerings.
URL:https://chicago.iabc.com/event/free-webinar-for-iabc-members-how-to-reestablish-trust-in-the-media/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20171010T120000
DTEND;TZID=America/Chicago:20171010T130000
DTSTAMP:20260411T051428
CREATED:20170816T225643Z
LAST-MODIFIED:20170816T230427Z
UID:8910-1507636800-1507640400@chicago.iabc.com
SUMMARY:Free Webinar for IABC Members: The Importance of Emotional Intelligence
DESCRIPTION:The Importance of Emotional Intelligence \nPresented by Penelope Newton-Hurley\n\nThis webinar will provide an insight into our own internal communication (mind chatter) – where it comes from (core beliefs\, culture\, values\, experiences)\, how it influences our behavior and how it results in our reactions to situations\, and connections with other people. Penelope Newton-Hurly will give an introduction into the components of emotional intelligence\, the impact of EI on business relationships\, efficiency and ultimately\, organizational performance\, and ways in which we can increase our EQ levels. We will discuss the four point process for more professional and compassionate communication (as used in mediation)\, focusing on non-judgement and core needs rather than perspectives and blame-language\, and offering a way to engender a culture of effective\, open\, authentic\, transparent communication within teams and across the organization. \nPresenter/Penelope Newton-Hurley\, is a communication consultant\, trainer and mediator with over 30 years’ experience of studying and working with international organizations\, in the field of marketing and internal communication. Her company\, The Communication Troubleshooter\, helps organizations transform culture\, engage employees and grow their potential by developing emotional intelligence and advanced communication skills through a specialized communication philosophy and model. Clients include Thomson Reuters\, Reed Elsevier\, Cambridge University Press and BSI British Standards. \nDate: 10 October 2017\nTime: 12 – 1 p.m. CDT\nFree to IABC members \nREGISTER NOW \nIABC offers free member-only webinars with all-star speakers presenting the latest trends and best practices in communication. Join the live sessions or listen to the session recordings at your convenience. Bookmark this page to stay up-to-date on the latest webinar offerings.
URL:https://chicago.iabc.com/event/free-webinar-for-iabc-members-the-importance-of-emotional-intelligence/
CATEGORIES:Webinar
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20170928T110000
DTEND;TZID=America/Chicago:20170928T120000
DTSTAMP:20260411T051428
CREATED:20170816T224944Z
LAST-MODIFIED:20170816T225022Z
UID:8906-1506596400-1506600000@chicago.iabc.com
SUMMARY:Free Webinar for IABC Members: Saving Lives or Saving Face: Exposing the True Cost of “Playing it Safe”
DESCRIPTION:Saving Lives or Saving Face: Exposing the True Cost of “Playing it Safe”\nPresented by David Lazarenko\n\nAs marketers\, are we more concerned with saving face or saving lives? In 2016\, the Canadian Yukon government retracted their “We All Need the [vitamin] D” public service campaign due to an embarrassing\, unintended reference to male genitalia. Unfortunately\, their scramble to save face may have put a stop to one of the most successful public campaigns in years\, showing more concern for their image than results. And they’re not alone: marketers often shy away from controversial creative to protect their reputation. But what if this campaign decried smoking or drunk driving: would saving face still outweigh saving lives? For cause-based marketers especially\, the stakes are high\, as these decisions could end up hurting the very populations they’re trying to help. It’s time we understand the true cost of “playing it safe” and ask ourselves: is it worth it? \nPresenter/David Lazarenko\,  with nearly 20 years of marketing experience\, has led successful sales and corporate responsibility campaigns for some of North America’s largest organizations. As president at Think Shift\, he has challenged clients to push the envelope to further their cause\, and experienced firsthand the frustration of seeing agencies choose reputation over results. \nDate: 28 September 2017\nTime: 11 a.m. – 12 p.m. CDT\nFree to IABC members \nREGISTER NOW \n\nIABC offers free member-only webinars with all-star speakers presenting the latest trends and best practices in communication. Join the live sessions or listen to the session recordings at your convenience. Bookmark this page to stay up-to-date on the latest webinar offerings.
URL:https://chicago.iabc.com/event/free-webinar-for-iabc-members-saving-lives-or-saving-face-exposing-the-true-cost-of-playing-it-safe/
CATEGORIES:Webinar
END:VEVENT
END:VCALENDAR