BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//IABC Chicago - ECPv6.0.10//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:IABC Chicago
X-ORIGINAL-URL:https://chicago.iabc.com
X-WR-CALDESC:Events for IABC Chicago
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Chicago
BEGIN:DAYLIGHT
TZOFFSETFROM:-0600
TZOFFSETTO:-0500
TZNAME:CDT
DTSTART:20210314T080000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0500
TZOFFSETTO:-0600
TZNAME:CST
DTSTART:20211107T070000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Chicago:20210218T130000
DTEND;TZID=America/Chicago:20210218T140000
DTSTAMP:20260505T225941
CREATED:20210202T033622Z
LAST-MODIFIED:20210202T033742Z
UID:10337-1613653200-1613656800@chicago.iabc.com
SUMMARY:Employee Engagement in Turbulent Times
DESCRIPTION:Join IABC/Chicago and Crescenzo Communications on Thursday\, February 18\, 2021\, to learn how to create engaging content that connects employees to the business and culture. \nEmployees today are feeling more disconnected than ever. They are working from home\, not seeing their colleagues\, and have Zoom and Teams fatigue. This spells an opportunity for communicators. We can create content that can drive engagement\, reinforce the corporate culture\, and connect employees to each other and leaders. This webinar will show you how to do exactly that. You’ll learn: \n• How to use storytelling techniques to connect employees to each other\n• How to find the most important stories in your organization… And tell them in a\ncompelling fashion\n• How to avoid the “Four Deadly Ps” that kill corporate content\n• How to use tools like empathy maps to tap into employee emotions\n• How to create content that will reinforce the corporate culture… Even when so\nmany people are working from home \nRegister today! \nDate: Thursday\, Feb. 18 \nTime: 1 – 2 p.m. CT \nLocation: Zoom  \nPrice:\nMembers : FREE \nStudents (with valid student ID): FREE \nNon-members: FREE \nRSVP: Register now!  \nAbout the Presenters:  \nCindy Crescenzo is the President of Crescenzo Communications and brings over 15 years of experience to the communications industry. Cindy specializes in research\, measurement and strategic planning. \nHer passion for numbers and audience research have helped thousands of communicators all over the world transform their roles in their organizations by teaching them how to get the ammunition they need to build successful communication strategies that deliver results. \nIn addition to speaking at numerous conferences throughout the year\, she and her business partner and husband\, Steve Crescenzo\, co-present their often sold-out workshop\, Internal Communications Master Class. \nCindy has worked with hundreds of communicators around the world\, including: 3M\, Bayer\, Bob Evans\, Boston Medical Center\, Carlson Wagonlit\, CGI Technologies\, Discover\, John Deere\, La-Z-Boy\, Novartis\, Roche\, Lockheed Martin\, Rockwell Collins\, Target and Wells Fargo. \nThrough his work as a consultant\, writer\, speaker and seminar leader\, Steve Crescenzo has helped thousands of communicators around the world break the habit of creating boring\, formulaic\, jargon-ridden corporate content. \nUsing proven strategies\, tactics and best-practices\, he’s shown communicators how to take the ‘corporate’ our of corporate communications and replace it with ‘creative’— and at the same time — create content that is linked to the strategic goals of their organizations. \nSteve has been voted the #1-rated speaker at the International Association of Business Communicators World Conference seven times\, including three years in a row. He has also received top ratings at numerous IABC chapter and regional events throughout the U.S.\, Canada\, Europe\, Australia\, and New Zealand. \nAlong with his wife and business partner\, Cindy Crescenzo\, he teaches their popular and often sold-out workshop\, Internal Communications Master Class. \nSteve has worked with numerous communicators around the world\, including those at Abbott\, American Express\, Bayer\, Blackrock\, Boeing\, Chevron Corporation\, Conoco-Phillips\, Discover\, FDA\, General Motors\, Hewlett Packard\, Intel\, IRS\, Lockheed Martin\, Mayo Clinic\, McDonalds\, Nokia\, Rockwell Collins\, Social Security Administration\, Standard Chartered Bank\, Target\, The European Investment Bank\, The European Training Foundation\, and Wells Fargo. \nAbout Crescenzo Communications \nCrescenzo Communications has been in the communication industry for more than 20 years and we’re very passionate about what we do.  We’ve worked with and trained thousands of communicators – and we bring that experience inside your organization. Along with all of our consulting and training services\, we offer real-world experience and can deliver best-practice case studies from organizations of all sizes – something not all consultants in the industry can offer.
URL:https://chicago.iabc.com/event/employee-engagement-in-turbulent-times/
LOCATION:Zoom
CATEGORIES:Professional Development,Webinar
END:VEVENT
END:VCALENDAR