The IABC Research Foundation is asking for your help by participating in our survey for the current study of Communication Department Structures and Best Practices.
Our presentation at World Conference in Toronto went very well. We had a full house, and the audience stayed glued to their seats to the very end. Plus, we had a considerable amount of audience participation: questions; comments; stories; ideas; suggestions for research and analysis; and suggestions for reference material.
We are asking members for 15 – 18 minutes of their time to complete a web-based survey that is part of an IABC-sponsored (and funded) research project, that is studying the structure of the communication department and its relationship to organizational processes. After conducting 25 qualitative interviews, the team of researchers led by Prof. Krishnamurthy Sriramesh (Massey University, New Zealand) and Mr. Fraser Likely (CEO of Likely Strategies, Ottawa, Canada) have developed a survey questionnaire to be administered to the senior communication managers in a corporation or non-profit (no PR agencies or in-house government departments) around the globe. Please help by going to the following url and respond to this survey. We are keen to get a representative sample from across the globe! Thank you!