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The Chicago Chapter of the International Association of Business Communicators

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March 16, 2012

April Professional Development Luncheon: “When Market Forces Demand Change…”

Liz Brohan’s strategic approach to marketing is evident in her presentations, which often explore the correlation between insights and results. Audiences value her actionable advice on brand revitalization, product launch, program development, customer acquisition and CRM strategies across many industry sectors. Up-to-the-minute case study content is a hallmark of her speeches, panel discussions and roundtables.

Look for a lively discussion during Liz’s presentation at the April 18 IABC/Chicago luncheon titled, “When Market Forces Demand Change: Evolving from traditional to digital in a marketing 2.0 world.”

Wednesday, April 18, 2012
11 a.m.-1 p.m.
Maggiano’s Banquet Room
516 N. Clark St.
Chicago, IL 60654

REGISTER

About the Presenter: Liz has been instrumental in developing strategic initiatives for Siemens, Eddie Bauer, DeVry University, Grainger® and Discover Financial Services, among others. She is the winner of numerous awards including the first-ever Platinum Echo, Bronze Echo, Caples and Tempo. Liz serves on the national CRM Board of Experts for Baylor University. Prior to CBD, Liz was an Executive Vice President at Columbian Advertising. She is a graduate of the University of Michigan and active in the Chicago chapter of the Juvenile Diabetes Research Foundation.

Article by IABC Webmaster / Events / CBD, Liz Brohan, professional development

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