IABC Chicago

The Chicago Chapter of the International Association of Business Communicators

Women’s History Month Feature – Lauren Westbrook

For the month of March, IABC/Chicago will feature some of our members, their career experiences, advice, and who has inspired them in their professional lives. Lauren Westbrook joined IABC in the summer of 2022 – just after relocating from North Carolina, and before attending the IABC World Conference in New York City. “I always knew I wanted … [Read more...]

Effective Data Storytelling– Wed., Feb, 15, 2023 – Noon – 1pmCT

Turn your Canva and Tableau into the best story structures to fit your audience. Transforming data into visual communication is only one part of the picture—it’s just as important to engage your audience with a memorable and persuasive story. Narratives are more powerful than raw statistics, more enduring than pretty charts. Effective Data … [Read more...]

Happy New Year! ~ IABC/Chicago President Message from Julie Bjorkman, PhD

As we approach a new year, I like to reflect on our chapter success for the past few months. Specifically, we: Focused on more hybrid programming to reach members across the Chicagoland metro area thanks to your feedback from last summer’s survey; Continued to host the successful, informal Coffee Clubs to bring “hot topics” up for … [Read more...]

Who are the people in your neighborhood? A persona-based approach to employee engagement – Jan 25, Noon Webinar

No matter the organization, data and insights show our people are flooded with information. There is no “one-size-fits-all” approach when we engage with our people. Using personae is about finding a way to communicate messages to a global audience that are designed with a specific someone in mind, rather than a generic 'everyone.' Join Carla … [Read more...]

Why I went for my SCMP certification (and how I kicked Imposter Syndrome once and for all)

By Jocelyn Flint, SCMP I got my SCMP certification to get rid of Imposter Syndrome. I was in my early 30s and managing a portfolio of China-based study abroad programs for US undergraduates. The company I worked for was small, and like most small organizations, it lacked an internal communications function.  During a period of rapid … [Read more...]