By Gabrielle Loring The 2016 IABC World Conference held June 5-8 in New Orleans offered much to the participant. Below you’ll find my top nuggets gleaned from the conference. Unparalleled networking: With more than 1,100 attendees from more than 35 countries, I connected or reconnected with countless communicators from around the … [Read more...]
March 10 Senior Communicator Forum: Engaging with Audience-Centric Social Strategies
Join us on March 10 from 5:30 to 7:30 p.m. at G&S Business Communications (125 S. Wacker Drive, Chicago) to hear Brian Hall, G&S Business Communications Managing Director, discuss how to be highly audience-centric in social campaigns. Learn about using social listening and paid strategies to identify, engage and drive actions from customers … [Read more...]
Apr. 3 – Developing Careers in Communication: Your Road Map to Success
Whether you’re just starting out in the communication profession or are an experienced communicator, you’ll gain something from this unique event. Join IABC/Chicago on Thursday, April 3, 5:30 p.m. at the PepsiCo Sustainability Center for “Developing Careers in Communication: Your Road Map to Success” – a career journey panel discussion of four … [Read more...]
2012 Proved Full of Change for IABC
Media played such an important role in 2012 – as it does every year – with so many uncanny and fascinating issues. Traditional and new media were laden with the embattled presidential election, the fiscal cliff, the Mayan calendar, twin babies dancing, dancing sensations, naked royals and much, much more. Needless to say, it’s been an interesting … [Read more...]
December 11 Webinar: SEO and social media in brand engagement and crisis communications
Search engine marketing and social media marketing are bullet items included in every organization’s communications plan. But, is your company effectively using these tools to augment your communications efforts and leverage your brand? Do you know how to create communities and start conversations? Do you know how to strategically use digital … [Read more...]