IABC Chicago

The Chicago Chapter of the International Association of Business Communicators

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June 23, 2021

Failure: a part of every creative endeavor

Gravity Labs, a fully integrated ad agency based in Chicago and built for the new economy, embraces the idea of failing fast. Getting to better ideas, faster, means learning what works and what doesn’t, sooner, and applying the right resources against the winning direction. But, Gravity Labs didn’t arrive at those answers overnight. It took … [Read more...]

Article by chicago-webmaster / marketing, social media, Storytelling, webinar

November 18, 2020

Storytelling Series: What’s Your Story? Defining Brand for Yourself and Your Organization

A lot has been written about “storytelling” and developing your “purpose.” Let’s simplify a bit to get more powerful. Customers, prospects, employees don’t want to hear about what you do as much as they want to hear about why you do it. Every organization has a great story to tell that is based on a powerful why. But maybe even more important to … [Read more...]

Article by chicago-webmaster / branding, series, Storytelling, virtual, webinar

November 9, 2020

What’s Your Story? Defining Brand for Yourself and Your Organization

A lot has been written about “storytelling” and developing your “purpose.” Let’s simplify a bit to get more powerful. Customers, prospects, employees don’t want to hear about what you do as much as they want to hear about why you do it. Every organization has a great story to tell that is based on a powerful why. But maybe even more important to … [Read more...]

Article by chicago-webmaster / Career, Communications, Events, Featured, Profesional Development, webinar, Webinar, Webinars / chicago, communications, corporate communications, Networking Events, professional development, slider, Storytelling

October 28, 2020

Storytelling Series: What’s Your Story? Defining Brand for Yourself and Your Organization

A lot has been written about “storytelling” and developing your “purpose.” Let’s simplify a bit to get more powerful. Customers, prospects, employees don’t want to hear about what you do as much as they want to hear about why you do it. Every organization has a great story to tell that is based on a powerful why. But maybe even more important to … [Read more...]

Article by chicago-webmaster / branding, series, Storytelling, virtual, webinar

October 23, 2020

October 28 Storytelling Series: How to Use Storytelling to Empower Your Brand

  How to Use Storytelling to Empower Your Brand Join IABC Chicago for our monthly virtual networking event – Chicago Comms Together. Each month we’ll have a special topic, but you set the agenda for this open forum. Come to ask questions, give advice, and share experiences with fellow Chicagoland communicators in a safe space. October … [Read more...]

Article by chicago-webmaster / Events, Webinar / Storytelling, virtual, webinar

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Sep 21

Fall Calendar Now Available!

September 21 @ 11:30 am - 1:00 pm

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Recent Posts

  • ‘Yes, and…’ Your Team to a Collaborative Culture – Sept 21, 11:30am Maggiano’s Naperville
  • 2022 IABC/Chicago Member Survey: The Results Are In!
  • Join IABC/Chicago And Axios on August 9, 12:30pmCT: Smart Brevity: How to make leader messages sharp, clear and unmissable
  • Five Lessons Learned at the 2022 IABC World Conference
  • 2022 Fall Programming Calendar Out Now!

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