IABC Chicago

The Chicago Chapter of the International Association of Business Communicators

May 19 Webinar: The Path to Thriving in a Post-Pandemic World: Establishing a “New Normal”

Since Gagen MacDonald published “The Path to Thriving in a Post-Pandemic World” about a month ago, the firm, along with many of us, have learned a great deal. We know COVID-19 will impact society for a long time to come; that social distancing measures will remain for the foreseeable future; that the “old normal” is gone for good; and that the … [Read more...]

Postponed: March 26 Reputation Institute Webinar

**This event has been postponed until further notice. We will share an update once the webinar has been rescheduled.**   Join Nicky McHugh, SVP, Global Content and Community, Reputation Institute, for a discussion on the global trends shaping the reputations of companies and highlighting potential areas of heightened risk. Time: … [Read more...]

Event Recap: Measuring the Impact of Purpose

Consumers now overwhelmingly believe that brands should have a clear, strong and relevant purpose. That’s why on January 15, IABC Chicago partnered with Zeno Group for an event focused on measuring the impact of purpose. Zeno Group’s Therese Caruso (Managing Director, Strategy + Insights) led the discussion, showcasing work from some of the world’s … [Read more...]

February 20: Edelman Trust Barometer Luncheon

Did you know that 75 percent of people trust their employer to do what’s right, more than NGOs (57 percent), business (56 percent) and media (47 percent)? Learn more of the latest insights on trust with IABC Chicago and Tamara Rodman, Executive Vice President of Employee Experience, Edelman. Register now!  Time: 11:00 a.m. to 1:00 … [Read more...]

Jan. 15 Luncheon – Measuring the Impact of Purpose with Zeno Group

How do we quantify the positive impact of purpose – is it a change in behavior, tangible business results, employee retention? Join IABC/Chicago on January 15th for a luncheon with Zeno Group as we take a deep breath – and a deeper dive – into how to measure its impact. In this compelling session, Join IABC/Chicago and Zeno Group’s Therese … [Read more...]