December 19 -- Come partake in the festivities of the season at the IABC/Chicago Annual Holiday Networking Event. Let’s enjoy great company, food and wine, as a trained sommelier presents the flavors of the evening and we celebrate another IABC year with members and friends! Enjoy the open bar of beer, wine and cocktails paired with cheeses … [Read more...]
John Digles presents “Marketing to Millennials”
"Marketing to Millennials in the era of Transmedia Storytelling: What We've Learned About Influence and Reverberation Amid the Evolution of Social Media and iReporters." John Digles, Senior Vice President at Edelman, takes us through his Millennial Research project and discuss how brands can reach this generation and their parents. John is a … [Read more...]
Thought Leaders Getting Ahead
Thought leadership marketing is not a new concept, but the importance of it in the B2B sector continues to grow at a rapid pace. More and more, suppliers are getting ahead of the sales process by making themselves known in the marketplace and facilitating conversation, which in turn leads to customers contacting them -- rather than the other way … [Read more...]
Senior Communicator’s Forum – Thursday Nov. 3, 2011
Topic: Internal Communications Methods Time: 6:00pm - 7:30pm Location: McDonald's Hamburger University 2715 Jorie Blvd, Oak Brook, IL 60523 Room 282 A highly interactive … [Read more...]
Professional Development Luncheon: Fill Your Prescription for Potent Healthcare Communication – October 19
Kimberlie England, Principal and Change Management Leader at Findley Davies, presented a follow-up to last year's successful presentation, "Your Prescription for Potent Healthcare Communication," at the Professional Development Luncheon held on October 19. So much remains unknown about how healthcare reform will impact the industry, individual … [Read more...]
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