Gravity Labs, a fully integrated ad agency based in Chicago and built for the new economy, embraces the idea of failing fast. Getting to better ideas, faster, means learning what works and what doesn’t, sooner, and applying the right resources against the winning direction. But, Gravity Labs didn’t arrive at those answers overnight. It took … [Read more...]
Nov. 12 – Communicating the Company Brand to Employees: A Case Study
Join IABC/Chicago on Tuesday, November 12 for a presentation by branding and communications strategist Bob Zeni, ABC, of Bob Zeni & Associates, about his recent re-branding work for the electronics supplier Molex. Bob will facilitate a discussion around his work with Molex to define, develop and communicate the company's brand to employees. … [Read more...]
32nd Annual Bronze Quill Winners Celebrated at Wildfire
IABC/Chicago celebrated the 2013 Bronze Quill Award winners with an exposition format on Tuesday, June 4 at Wildfire in downtown Chicago. The event recognizes this year's IABC/Chicago Bronze Quill Winners, the 2013 Karen Utterback Award winner, Margaret (Peg) Wander, committee volunteers and board members. The annual competition, now in its 32nd … [Read more...]
Why Should You Attend the IABC 2012 World Conference?
Please check out the latest podcast on the IABC/Chicago podcast website, an interview of Maryellen Thielen, ABC, and Stephanie Sheppard, as we discuss the benefits of attending the … [Read more...]